As an accomplished leader, I thrive at the convergence of experience design, strategy, and brand development. Over the course of 13 years, I have cultivated the expertise to assemble and guide exceptional design teams, empowering them to craft impactful products that elevate brands. 

My role extends beyond team building and mentorship, as I actively collaborate with stakeholders to drive transformative change. Offering a blend of guidance and hands-on involvement, I provide steadfast leadership to achieve remarkable outcomes.

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EXPERIENCE
Jan 2023 - Present
Head of Design - DBS Bank
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Oct 2019 - Nov 2022
Head of Design - Dell Innovation Lab
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Feb 2016 - Oct 2019
Head of Experience Design - R/GA
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SPECIALITIES
Design Leadership
Innovation
Interaction Design
Prototyping
Design Strategy
Interaction Design

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AWARDS
Royal Society of Arts - Shortlist 2009
Northern Design Award - Winner 2009
Design Boom Award - Winner 2009
IF Product Design - Winner 2010
Big Chip, App of the Year - Winner 2013
Apple Featured App Global - Winner 2015, 20016
Product Hunt Award - Shortlist 2016
R/GA Cube Awards - Winner 2017
Campaign Awards Best Use of Digital - Gold 2018
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